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Outsource magazine: thought-leadership and outsourcing strategy | November 24, 2014

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Philip Hadcroft

Philip Hadcroft

Dr. Philip Hadcroft is a leading authority in the field of Business Process Outsourcing (BPO). He attained the world’s first PhD in that discipline in 2002, has worked extensively in that field for over 20 years and was appointed as the official BPO Strategy Advisor to the Heilongjiang (China) Government in 2006. He has chaired forums, run workshops and addressed audiences in this field all over the world.

He is an experienced business leader with vision, initiative and drive. His focus has been intensely directed on marketing to, and delivering B2B services to, companies that serve large B2C markets.

He has 20 years' practice at ISO standards in Australia, UK, China, Hong Kong, the Philippines and Taiwan; developed industry consolidation strategies for Australia, North America, China and the UK; and has 10 years' experience as Chief Marketing Officer of a public company, responsible for all branding, marketing and communications.

He holds a Graduate Diploma in Strategic Marketing (Valedictorian), a Master's Degree (with Distinction) in Strategic Marketing and  a PhD from the Faculty of Commerce, School of Marketing & Management. He is also a past winner of the Australian Marketing Institute Award for Excellence; Chairman of the International Association of Outsourcing Professionals (IAOP) Australian Chapter; and Director of the Centre for Outsourcing Research and Education (CORE).

Hadcroft writes the Outsourcing Profession, Outsourcing Education and Diary of an Offshore Development blogs.

He is also the author of The Big Red Book of Outsourcing, a directory of services outsourcing in China bringing together, in a single document:

  • 131 companies
  • 21 Model Cities
  • 34 provinces and municipalities
  • 94 service outsourcing cities
  • 377 outsourced services
  • 287 supported industries
  • 356 service outsourcing high-tech parks
  • 1,253 other economic development zones

TO ORDER YOUR COPY NOW AND START 'GETTING CHINA' SIMPLY VISIT

www.bigredbookofoutsourcing.com

and use the exclusive 10% discount code: OMUK-P110926

Posts By Philip Hadcroft

Chinese choices: location selection considerations for global enterprises

April 5, 2012 |

The size and growth curve of the Chinese economy, relative to those countries more seriously affected by the recent crises in global finance and sovereign debt, is stimulating many companies to think more deeply about where their business is represented.  … Read More

China: a different view

March 20, 2012 |

I’d like to comment on the article ‘Can China’s IT Services market live up to the hype?‘ by Kevin Parikh (16 March 2012)

It comes down to perspective, I think. Do we look at China’s actions through a western lens – … Read More

Shareholder satisfaction in a low-growth economy

November 25, 2011 |

As 2011 fast draws to a close, most companies will have given thought to their plans for 2012. What revenue growth are you expecting next year? How hard will you be pushing the sales force? What can you realistically expect … Read More